Create interactive and immersive media such as games, virtual and augmented realities, interactive and immersive environments, chat bots, Artificial Intelligence voice assistants, and the Internet of Things (which includes technologies such as smart home automation).


  • Game Designer
  • Virtual Reality
  • Mobile Media
  • App Designer
  • IOT Data Creative
  • Technology Interactives Research and Development
  • Interaction Designer
  • UX (User Experience) Design Lead
  • Video Game Director
  • Video Game Designer

What is an emphasis?

In the second year, BFA-EMA students will select two emphases (undergraduate specialty areas). Each emphasis consists of a minimum of four courses. Immersive + Interactive Media is one emphasis option. The chart below shows how an emphasis makes up one part of the emerging media curriculum.

Course RequirementsCredits

Major Requirements

Core 48
Emphasis 1 12
Emphasis 2 12
Interdisciplinary Concentration 9
Total 81
Electives 9
ACE 30
Total in Degree 120
Detailed Curriculum and Degree Information Sample 4-Year Plan

Immersive + Interactive Media Emphasis Courses

The Immersive + Interactive Media emphasis consists of the following courses. These courses will be taken in addition to the core courses, a second required emphasis, an interdisciplinary concentration, electives, and general education (ACE) courses. See detailed degree and curriculum information at

Web & Mobile System Design (EMAR 343)

Creating mobile and fully cross-platform web apps, including chat bots, apps for voice assistants, and web-based VR.

Principles of Interactivity (EMAR 342)

Introduction to how humans interpret visual, tactile and auditory phenomena, and how these perceptions inform their actions in both the physical and digital worlds. Students will learn the principles and foundations of game design, and a range of game types, interfaces and experiences (be they digital, physical, aural, visual or haptic), that get people to take the action you intended them to take.

Creating Virtual Worlds (EMAR 440)

Learn concept development, prototyping, design and production of interactive VR experiences.

Creating Augmented Worlds (EMAR 442)

Learn concept development, prototyping, design and production of augmented reality and holographic experiences.

Other Areas of Emphasis

Application to this program

Students considering Emerging Media Arts must complete the required application. This application applies to both incoming freshman and transfer students and is used to evaluate a student’s suitability for the Emerging Media Arts program. The application information is also used for awarding scholarships
(individual awards vary).

Read more about application